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"Chesapeake Energy Corp. is shelving Shale.TV, an online video program it planned to launch this year to cover developments in the gas-rich Barnett Shale region with veteran Dallas TV anchor Tracy Rowlett at the helm.

Fort Worth-based Chesapeake (NYSE: CHK), which also hired former NBC Dateline and ABC PrimeTime Live producer Olive Talley and Emmy-award winning producer John Sparks to oversee Shale.TV’s coverage, blames the program’s failure to launch on a tough economy that forced the company to reconsider its focus and financial commitments.

'We truly regret having to make this tough decision. But we know, given today’s economic challenges faced by our country and industry, it is the right decision as we focus our time and resources on exploration and production activities,' said Jerri Robbins, manager of public relations for Chesapeake."